Second is the need to maximize renewable energy. Societies should also deploy systems aimed at collecting and recovering the value of these materials following their use. Industries should produce materials that could be reused perpetually. First is the elimination of the concept of waste. Nevertheless, it is fundamentally a criticism of the popular corporate phrase “cradle to grave,” which describes traditional production and consumption models within a linear economy characterized by the life cycle of a product beginning as a raw material extracted from nature and ending as waste materials in landfills.īraungart and McDonough laid down key tenets for integrating the C2C approach within the economy. It also sees wastes as everlasting resources that could be reintroduced back into the economy. Understanding the Principles of Cradle to CradleĬradle to Cradle or C2C is a design approach to production and consumption based on biomimicry or processes found in nature that considers resources and materials as “nutrients” circulating indefinitely within the economy in a feedback-rich closed-loop.
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